Amina Ouadday
That's exactly why I can solve your problem.
I first understand how your business runs, and only then I build the tool. What that changes compared with an agency.
Amina Ouadday, an engineer graduated from Polytech Paris (2014), ex-Peugeot Citroën (human-machine interfaces, concept cars 2014-2018), ex-CIO of the SIPROMAD Group in Madagascar, founder of TIA Jewelry, now an independent process & AI engineer for SMBs, NGOs and independents, between Kinshasa and Paris. Trilingual: French, English, Arabic.
Public sources: LinkedIn · Polytech Paris (Sorbonne Université) · Peugeot Citroën / Stellantis · Groupe SIPROMAD.
View my LinkedIn profile
(And the death stare? That's just my debug mode.)
Self-confessed perfectionist, caffeine-powered, 0% bullshit marketing.
The result? Digital tools that actually work.
Track record
2014
Engineering degree
Computer science & applied electronics. The rigor of an engineering school as the foundation for everything that follows.
2014–2018
HMI & Concept cars
4 years as the pivot of cross-functional teams (UX/UI designers, electronics engineers, developers). Specifications, business-to-tech translation, orchestration. That's where I understood my real craft: making every puzzle piece fit before anyone lays a single brick.
2018–2024
Group CIO + Brand founder
IT leadership at one of Madagascar's largest groups: restructuring the CIO function, mapping flows, structuring data, deploying tools. In parallel, building TIA Jewelry from a blank page: proof that the method works from zero too.
2024+
Process & AI engineer
Between Kinshasa and Paris. Applying this method to SMBs, NGOs and independents. Diagnosis, restructuring, building, supported transition.
Today
I work with your team, learn your business from the people who do the work, then build the missing tool in production, with the people who will use it. That is my method, Map → Optimize → Automate, applied to AI.
Two tools I designed and coded show it. I use them every week.
MCP server · command line
A diagnostic engine that checks whether a page can be read and cited by Google and by AI assistants: ChatGPT, Claude, Gemini, Perplexity. Connected to Search Console, GA4 and PageSpeed. 154 checks coded, 807 automated tests. It audits a site of more than 300 pages, a passenger transport company's, in just over two minutes.
In production since 29 September 2026
The custom CRM that runs my business: clients, six-stage deals, follow-ups, quotes, read-only banking. It shows Sonarank results client by client and never displays a made-up number.
My philosophy since day one.
Convictions
No tool is universal. The same function (managing your clients) takes four different shapes depending on whether you're a jeweler, a transport company, a hypnotherapist or the CIO of a major group. Diagnosis comes before any quote.
It's a lever. If your process is broken, automating just breaks it faster. That's why I restructure before I write any code.
It's a cost. Supported transition, training, change management, 3-month follow-up, is included in every project, not an upsell.
Things you won't find on my resume
Mom of 3 kids. The most demanding project of my career.
I climbed Mount Rinjani at 3,750 m in two days. (OK, it wasn't my idea. But I'm really proud of it.)
I speak French, Arabic and English daily.
I learned gemology to create jewelry in Madagascar.
My first program ran on a PIC16F877. If you know, you know.
I believe technology should simplify life, not complicate it.
Staring at the screen hoping my gaze will fix the bug on its own? Spoiler: it never works. But I stay professional.
Want to work together?
30-minute discovery call. Free. You leave with a clear vision and a precise price range.