Freelance consultant: high-performance websites, custom CRM and automation

Available for new projects

Your digital,

Simplified.Optimized.Automated.

First I understand your business. Then I structure, optimize, and build the tools that make it run. Freelance consultant & independent engineer, based between Paris and Kinshasa for the whole Francophonie.

Free discovery call: let's identify your priorities together

12 years of experienceEx-Peugeot · Ex-CIO MadagascarParis · KinshasaResponse within 24h
Amina Ouadday, consultante digitale fondatrice d'Ouadday

// Outils & stack

  • Next.jsNext.js
  • FirebaseFirebase
  • StripeStripe
  • N8NN8N
  • BigQueryBigQuery
  • Looker StudioLooker Studio
  • IllustratorIllustrator
  • ClickUpClickUp
  • AhrefsAhrefs
  • ClaudeClaude
  • MistralMistral

// Ma philosophie

You don't automate chaos.You restructure it first.

My philosophy since day one

// Ma méthode

Diagnostic.
Architecture.
Construction.

Cinq étapes, dans cet ordre. Pas de devis avant le diagnostic. Pas de code avant l'architecture. Pas de surprise.

methode.ts

// Services

I structure first.I build second.

Every engagement starts with a diagnostic of how you operate. The tools come after, once we know exactly what you need.

High-Performance Websites

Fast, secure, editable without code. Your site loads in under 2 seconds, adapts to every screen, and gives you control over your texts and images through a simple interface.

From EUR 1,490

Single-page site (digital business card) from EUR 200

Mobile Apps

iOS + Android apps for your field teams, your customers, or to test an idea before scaling. One team for both stores. Source code, documentation and Apple/Google store accounts in your name. I watch how your people actually work before drawing a single screen.

Custom quote

Automation

Client follow-ups, social media posts, tracking emails, data collection. What can run without you should run without you. You get hours back every week.

Custom quote

Custom CRM & Data

Tired of Odoo or a CRM that doesn't fit your business? I build CRMs calibrated to YOUR processes, with dashboards that surface the numbers that actually matter to you. Tools adapt to you, not the other way around.

Custom quote

SEO & Growth

Get found by the right people on Google. A search strategy built for the long run, measured monthly, tailored to your market.

Included with every website, or as a standalone engagement

Maintenance

Updates, security, improvements. Your site stays fast, protected and current without you thinking about it. Monthly check-up, ongoing fixes.

EUR 49/month

No rigid packages, every project is tailored.

// Presence

Digital consultant available locally in France and DRC, remote across the entire Francophonie.

Paris, France

For small and mid-sized businesses who want a local digital partner, not an anonymous agency.

Kinshasa, DRC

For SMBs looking for a custom-built alternative to generic CRMs (Odoo, etc.). Rare on the local market.

Francophonie

Belgium, Switzerland, Canada, francophone Africa. All missions can be delivered remotely in French or English.

2014 · Polytech Paris

Engineer

Computer science & applied electronics.Rigor as the foundation for everything that follows.

2014–2018 · Peugeot Citroen

HMI & Concept cars

Study how a human interacts with a system, then design the interface.Process first, code second.

2018–2024 · Madagascar

IT Leadership & Entrepreneurship

CIO · SIPROMAD Group

IT leadership at one of the country's largest conglomerates.Mapping flows, restructuring IT processes, deploying tools.

Founder · TIA Jewelry

Building a brand from scratch: gem sourcing, production, e-commerce.Proof that the method works on a blank page.

Since 2024 · Paris · Kinshasa

Digital Consultant · Ouadday

+60% growth, full CRM systems, high-performance websites.Your digital, my craft.

// About

Process engineer before developer.Creator before contractor.

I'm Amina. My job is to understand how your business works, and make it work better.

Before writing a single line of code, I spent 4 years at Peugeot studying how humans interact with complex systems. I led IT for a major group in Madagascar. I created a jewelry brand from scratch. Each experience taught me the same thing: you don't build a tool before you understand the problem.

That's why I never start with a quote. I start with a diagnostic. I map how you operate, identify what's stuck, restructure what can be, and only then do I build: a website, a CRM, an automation, or all three.

Amina Ouadday

« You don't automate chaos. You restructure it first. »

My philosophy since day one

Next.js / ReactFirebaseTechnical SEOAutomationPower BIBrand IdentityGrowth
// Results

Numbers, not promises.

+60%

Client growth delivered

27+

CRM modules built

98

Average PageSpeed score

12

Years of experience

Got a project in mind?

Let's build it together.

Tell me about your project in a few words. Personalized response within 24 hours.

Prefer writing? The form takes 2 minutes. Prefer talking? 45 min on Calendly.