// SEO · GEO · AI Overviews · Paris

Freelance SEO consultant in Paris,
for Google AND for AIs.

SEO in 2026 combines Google ranking + GEO (Generative Engine Optimization) to appear in ChatGPT, Perplexity, Claude and AI Overviews. Technical audit, topical architecture, content calibrated for both worlds. For Paris SMBs. Audit from €990, mission from €3,000.

See the pillars

// The 2026 context

SEO in 2026 is no longer 4 monthly Yoast articles.

Google rolled out AI Overviews in 100+ countries in 2024. Gartner predicts a 25 % drop in organic traffic to commercial sites by end of 2026 in favor of ChatGPT (200M weekly users), Perplexity (15M), Claude (5M). A significant share of the traffic that used to go through Google Search Console now flows through these engines without you knowing.

Classic SEO (keywords, backlinks, long content) remains necessary but no longer sufficient. You now also need to: structure each page in 80-200 word "citable chunks", expose enriched schema.org (FAQPage, HowTo, Product), publish a llms.txt at the root, and care about freshness. Per paper arXiv 2311.09735, adding numerical statistics (+22 % LLM visibility) and expert citations (+30 % citation rate) are the two highest-ROI modifications.

On this very site, I apply this logic as a meta-reference. Full schema.org, FAQ structured by cluster, up-to-date llms.txt, breadcrumbs, OpenGraph, hreflang. It's my living lab: I do on my site what I'm offering to do on yours.

// The 4 pillars

Four work streams, in this order, for a Paris SMB to actually rank.

01

Technical SEO

Core Web Vitals, enriched schema.org, hreflang, sitemap, robots.txt, llms.txt, clean indexation. The foundation without which content is useless.

Deliverables

  • →Lighthouse + Screaming Frog audit
  • →Core Web Vitals fixes
  • →Schema.org per page type
  • →Enriched llms.txt and robots.txt

02

Topical architecture

Parent + child page clusters, anti-cannibalization, internal linking, breadcrumb schema, thematic hubs. Google and LLMs understand your site.

Deliverables

  • →Existing URL mapping
  • →Target topic cluster plan
  • →Internal linking plan
  • →Clean 301 redirects

03

Google + LLM content

Service pages targeting a head keyword, FAQ Schema with citable passages, 1500+ word original content, freshness signal, named sources.

Deliverables

  • →Ahrefs keyword research
  • →Production of 5-15 key pages
  • →FAQ with FAQPage Schema
  • →Scheduled quarterly updates

04

Measure and iterate

Search Console, GA4, Looker Studio setup. Weekly position and AI Overviews tracking. Monthly iteration on what doesn't move.

Deliverables

  • →GSC + GA4 + GTM setup
  • →Public Looker Studio dashboard
  • →Monthly position + AIO report
  • →Monthly action plan

// Pricing and formats

Three formats, from one-shot to continuous.

Full audit

€990 to €2,490

Within 5 days. Technical + content + backlinks + AI Overviews. Prioritized action plan delivered.

Structuring mission

€3,000 to €7,500

4-8 weeks. Topical architecture, schema, llms.txt, optimization of 10-30 key pages.

Monthly retainer

€690 to €1,990/month

Position tracking, content, AI Overviews, reporting. Exit possible any time.

// Frequently asked

Everything you want to know about SEO in 2026

How to appear in both Google AND ChatGPT, Perplexity, Claude for my SMB in 2026?

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Classic SEO targets Google. GEO (Generative Engine Optimization) targets LLM engines. Both share 70 % of best practices (structured content, schema.org, domain authority), but diverge on 30 %: LLMs prefer self-contained citable passages, FAQs with 80-150 word answers, explicitly named sources, and a llms.txt file at site root. On this very site, I apply both logics in parallel: it's my reference to show you it works.

How much does an SEO consultant in Paris cost?

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Full SEO audit (technical, content, backlinks, AI Overviews) within 5 days: €990 to €2,490. SEO structuring mission (architecture redesign, optimization of 10-30 key pages, schema.org, llms.txt, GSC setup): €3,000 to €7,500. Monthly retainer (position tracking, content, AI Overviews): €690 to €1,990/month depending on ambition. No minimum retainer imposed, you can exit any time.

How long until concrete SEO results?

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On Paris local SEO ("N8N consultant Paris", "website creator Île-de-France"): 4-8 weeks for first top-10 positions. On national queries ("SEO consultant SMB", "Next.js freelance France"): 3-6 months for stable results. On AI Overviews and ChatGPT/Perplexity citation: 6-12 weeks, faster than expected because LLMs crawl more often than Google.

What's the difference between your SEO and a €2,000/month agency?

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Many Paris SEO agencies bill €1,500-3,000/month to produce 4 Surfer/Yoast-optimized blog articles, without touching site architecture or GEO strategy. Profitable for them but no longer moves rankings in 2026. My approach is different: technical audit first (Core Web Vitals, schema, hreflang, llms.txt), then topical architecture (clusters, anti-cannibalization), then content calibrated for Google AND LLMs. Fewer articles, better targeted, that actually rank.

What's Next.js technical SEO concretely?

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Next.js delivers a clean SEO ground by default: static pre-rendering (Google doesn't have to run JS), optimized images, per-page dynamic metadata, automatic sitemap.xml. Advanced Next.js technical SEO consists of: properly tagging schema.org per page (Product, Service, FAQPage, BreadcrumbList), managing multilingual hreflang, configuring Core Web Vitals (LCP < 2.5s, INP < 200ms, CLS < 0.1), blocking or whitelisting the right crawlers, and publishing an llms.txt for LLM engines. On a WordPress site, this work takes 3× longer.

Do you work with tools like Ahrefs, SEMrush, Screaming Frog?

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Yes: Ahrefs for keyword research + backlinks + content gap, Search Console for daily position and technical health tracking, Screaming Frog for deep technical audits, GA4 for traffic and conversion measurement, Looker Studio for client dashboards. For AI Overviews monitoring, I use manual monitoring + dedicated tools (Otterly, Peec) on business-critical queries.

Can you help me appear in Google's AI Overviews?

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Yes, it's become a pillar of my offer. Google's AI Overviews show extracts from pages combining: domain authority, structured content (FAQPage and HowTo Schema), 80-200 word self-contained passages, named sources, freshness (last update date). My protocol includes: eligible query audit, restructuring key pages into "citable chunks", enriched schema.org, weekly results monitoring. First results in 6-12 weeks.

Your rankings stagnant or dropping?

Let's start with the audit.

45-minute discovery call. You leave with an initial diagnosis, the 3 priorities to tackle and a price range.

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Or see 6 delivered case studies